NPS Calculator – Calculate Your Net Promoter Score Instantly


Net Promoter Score (NPS) is a management tool that measures customer loyalty and satisfaction. It’s based on the concept that customers can be divided into three categories: promoters, passives, and detractors. Promoters are customers who are highly satisfied and likely to recommend your company to others, passives are customers who are satisfied but not enthusiastic about your company, and detractors are customers who are unhappy and likely to discourage others from using your company.

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How can you use NPS calculator ?

To calculate your NPS, you simply subtract the percentage of detractors from the percentage of promoters. The resulting score ranges from -100 to 100, with higher scores indicating greater customer satisfaction and loyalty.

NPS is used by companies of all sizes to measure customer satisfaction, track customer loyalty, and identify areas for improvement. It can be used in a variety of ways, including customer surveys, social media monitoring, and website analytics.

Benefits of using NPS calculator

One of the primary benefits of NPS is that it provides a simple and straightforward way to measure customer satisfaction and loyalty. It’s easy to understand and interpret, making it accessible to everyone in the company, from frontline employees to top-level executives.

Another benefit of NPS is that it helps companies identify areas where they can improve. By tracking NPS over time, companies can see whether their efforts to improve customer satisfaction and loyalty are having an impact. They can also use NPS to identify specific customer pain points and take action to address them.

Finally, NPS can help companies build stronger relationships with their customers. By measuring and improving customer satisfaction and loyalty, companies can create a loyal customer base that is more likely to recommend their products or services to others.

Frequently asked questions

What is a good NPS score?

A good NPS score varies depending on the industry and the specific company. Generally, an NPS score above 0 is considered good, while an NPS score above 50 is considered excellent.

How can I improve my NPS score?

To improve your NPS score, it’s important to listen to your customers and address their concerns. This could involve improving customer service, addressing product or service issues, or offering incentives for customers to provide feedback.

Is NPS the only way to measure customer satisfaction?

No, NPS is just one of many ways to measure customer satisfaction. Other methods include customer surveys, focus groups, and social media monitoring.

How often should I measure my NPS?

The frequency of NPS measurement depends on the size and complexity of your business. Some companies measure NPS quarterly, while others measure it annually or on an ongoing basis.

Can NPS be used for B2B companies?

Yes, NPS can be used for both B2B and B2C companies. The methodology is the same regardless of the type of company.

Is NPS a reliable indicator of customer loyalty?

While NPS is a useful tool for measuring customer loyalty, it’s not the only indicator. Other factors, such as repeat business and referrals, also play a role in customer loyalty.

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